#innovation

Ritz-Carlton and Approach Guides Elevate Advisor-Led Sales

The Ritz-Carlton Yacht Collection has partnered with Approach Guides to provide travel advisors with personalized, co-branded marketing content and a fully co-branded version of ritzcarltonyachtcollection.com. Since launching in 2022, the luxury yacht collection offers advisors tools to share visually rich marketing pages, present global itineraries and extended port stays, and direct clients to a personalized website with real-time pricing and integrated lead capture.