• 2 min de lectura
• 2 min de lectura

July 8, 2026
AI & frictionless travel, deployment in a changing world, building resilient infrastructure, the premium shift, are some of key discussions in the conference agenda with a underlying focus of how can the Mediterranean continue to thrive as one of the world's most compelling cruise regions?

The conference spans the two day eventPHOTO: Seatrade Cruise
Seatrade Cruise Med 2026, taking place September 16-17 in Las Palmas Cruise Port, Las Palmas de Gran Canaria, Spain is fast approaching and the conference programme is now live built on the theme Raising Expectations.
State of the Mediterranean Cruise Industry Wed 16th at 10:30 AM . This opening keynote takes stock of the forces reshaping the region and asks what raising expectations really means in practice.
Balancing Seasonality: The Year-Round Tourism Economy Wed 16 · 03:30 PM . In collaboration with the Tourism Seasonality Summit, this session brings an airline, cruise line, airport and port to one stage to ask how the region can build demand across the full calendar.
Shifting Deployment in the Med & Adjoining Seas Thurs 17th at 11:45 AM . What does strategic agility look like in a changing world and how can ports and destinations position themselves for long-term growth?
Is Shoreside Infrastructure Ready for the Next Generation of Ships? Thurs 17th at 01:30 PM . From shore power and alternative fuels to grid capacity and regulatory requirements, the gap between ship-side capability and shoreside readiness is becoming one of the defining challenges facing the industry. Explore what it will take to close that gap, and how infrastructure readiness could increasingly shape future deployment decisions across the region.
On the exhibition floor on The Showcase Deck the brightest cruise personalities take to the stage oto bring you insight into topics trending in the industry today, including:
Full conference programme access is available to cruise lines, conference passholders, and accredited press. Expo passes grant entry to the show floor and The Showcase Deck sessions only.
For every €1 collected at registration, Seatrade Cruise Sustainability Partner, 4ocean removes one pound of debris from the ocean.

